We offer different levels of options for our clients from self-managed solutions through to fully managed solutions.
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Make sure the people on the database know your product and service and are expecting communication from you. Do not buy databases or share databases with other companies.
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Don’t send your emails “ad-hocly”, i.e don’t send four emails in one month, and then none the next month. Your customers like constancy
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Do provide short punchy paragraphs and images with links where appropriate to your site. Your customers aren’t going to read paragraph upon paragraph of text.
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Measure your campaign. Email marketing is like any other advertising medium – it costs you money and time so make sure it is delivering real benefits.
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